Raajneeti has fetched the second highest price ever for satellite rights. The film has gone for 25 crore which is only behind the 33 crore deal for Three Idiots.
The deal for Raajneeti was done prior to the release of the film but the price was not set. The deal was that the price would be linked to the distributor share of the film. The minimum price was 18 crore but as the film crossed the 45 crore distributor share threshold it fetched 25 crore
Raajneeti emerged a big blockbuster at the box office and the more it grossed, the higher its satellite price went. Raajneeti is by far the biggest hit of 2010 and the only film this year to give profits in excess of 25 crore to its distributors.
