Pink Does Well In First Week - Raaz Reboot Flops
Friday 23 September 2016 10.30 IST
Box Office India Trade Network
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Pink has scored very well at high end multiplexes to record good first week collections. The first week collections of the film are 35.75 crore nett apprx The film had a decent weekend but the trend did suggest good weekday holds but they have been better than could have been expected with Thursday being very similar to the business on Monday. The collections of the film were slightly less than Neerja over the weekend but have finished the week higher than that film. This basically suggests better lifetime business than Neerja but the tax exemptions for Neerja may get in the way so a better comparison will be GROSS business. The film has fared best in Mumbai, Pune  Delhi NCR, East Punjab, Kolkata and Bangalore. Outside these places the business is average to poor due to less presence of high collecting multiplexes.

 

 

Raaz Reboot on the other hand has failed with first week collections of around 22.75 crore nett. The weekend was poor and the collections dropped badly on the weekdays. The film has more footfalls than Pink over the weekend despite lower collections but over the week even the footfalls are below Pink by around 3 lakhs. The film had average collections at some single screens when it opened but the genre has to open well at single screens and not average as support from multiplexes will be less. The way occupancy was over the weekdays it is a big ask for the film to get to 30 crore nett. Its the worst performer of the Raaz brand by a distance with the first film being best followed by the third film and then the second film while Raaz Reboot is fourth.


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