Zero has struggled to make much of an impact on day two as collections are set to come in the 16-17 crore nett range. There will be a 15% drop from the Friday when the film had to show this much growth to stay in the race despite an under performing day one.

The two day figures will be around 35-36 crore nett which is just not good enough and the writing is on the wall. The film has surprising done best in UP and Bihar which are normally the lesser performers for Shahrukh Khan starrers but it is probably the UP setting helping these parts.

Its another huge blow for the industry just after Thugs of Hindostan and unless a miracle happens for Zero its going to be a bad year for the industry theatrically. The euphoria of the huge extra revenue from digital is a blessing but getting huge crowds into theaters remains the big problem.