Thugs Of Hindostan Has Poor Start In China
Friday 28 December 2018 14.30 IST
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Thugs Of Hindostan has taken a poor start in China with collections looking to similar or even less than Pad Man released a couple of weeks back. Padman grossed $1.5 million apprx. Although the expectations were huge from Thugs Of Hindostan pre release due to the Aamir Khan factor it was pretty much known that the film was not happening when advances opened as the film only picked up $450k in advances.

 

 

Nevertheless it will be the first film where the producers have made huge money in China instead of the local Chinese distributors. The last two Aamir Khan films Dangal and Secret Superstar have been a goldmine for the Chinese with only a limited amount coming back to the producers. Its going to be the opposite with Thugs Of Hindostan as distributors lose huge.

 

 

The 115 crore deal for China means its a near 375 crore final recovery on Thugs Of Hindostan for producers YRF who released the film themselves barring China. This is actually the highest recovery this year for all Hindi films including Sanju and Padmaavat. The film had also crashed everywhere else but film was on the producers book. It means the only losers in monetary terms will be the Chinese and maybe satellite and digital holders as the film was not liked and may not find the viewership over time to recover the huge prices paid for digital and satellite.

 

  

Aamir Khan is the still the only Indian actor who is a big star in China despite the results of Thugs Of Hindostan in China. But reports say that almost 60% of the audience for Indian films in China is women so the content that is more likely to work there will be female driven rather that the regular male driven cinema which gets big results in India.

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