Sanam Teri Kasam re run created history as it collected 15 crore nett in its first weekend which is unimaginable and unheard of in recent times for as repeat run. There have been repeat run films post the pandemic but this is far bigger than other repeat run in terms of initial. It is just not the collections but the response is superb as crowds come and see the film in theatres having probably consumed on television before. More importantly its across the board which other repeats have not managed to do.
There are accusations of bookings but that is going to be the story for every other film now as it is heavily prevalent but eventually outside all this there will always public response and just feeding and bookings can never make a film run. Sanam Teri Kasam has done these numbers because of the response from the audience and it remains to be seen where it goes from here.
There is a big release next week with Chaava but its also Valentines Day on Friday and Sanam Teri Kasam can really benefit from that as its in the zone where the Valentines Day crowd will come. The response to the film is superb in all core Hindi circuits from Delhi / UP to Rajasthan to Bihar. Delhi / UP has notched up around 4.25 crore nett which is similar to the Loveyapa all India number. The collections are over 50% more than the combined total of the new releases Badass Ravi Kumar and Loveyapa. The two day business of Sanam Teri Kasam is as follows.
Friday - 4,00,00,000 apprx
Saturday - 5,25,00,000 apprx
Sunday - 6,00,00,000 apprx
TOTAL - 15,25,00,000 apprx
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