Munjya is set for huge box office success as it collected an excellent 7.25 crore nett on Saturday taking its two day total to 11.50 crore nett. The growth on day two is 70% which is extraordinary especially coming off discounted rates on day one. There is the big Ind v Pak cricket match on Sunday evening so that could have led to have extra Saturday growth as it may have got some of the Sunday audience but that will be minimal.
The film is doing fantastic practically all over outside the Southern markets and the key are collections in places like Maharashtra, Gujarat and CPCI where most films have failed to collect as they should and this includes the biggest of the year like Fighter and Shaitaan. For the latter it would be Gujrat rather than the others. Basically despite being non cast it is not just a film for a handful of cities.
The genre also does not tend to see if this sort of growth but the horror being family and kid friendly which could have a negative on day one is now the huge plus as its gets the family audience which ensures the films trends far stronger than the genre will.
The film is going to have a huge run in Mumbai circuit which will propel the collections of the film and it could go anywhere. There are big films like Chandu Champion and Kalki coming over the next few weeks but the former looks a film for a few cities while the latter looks a film for maybe some circuits only. The acceptance and appreciation is there for Munjya and it could prove to be a thorn in the eye for these bigger films due to this acceptance.
Friday - 4,25,00,000
Saturday - 7,25,00,000
TOTAL - 11,50,00,000 apprx
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